TIPS AND TRICKS TO HEAL YOUR INJURED HAT
It's heartbreaking, but there are a lot of things you can do to fix a broken Panama hat. Most problems come about because the hat has become dry and brittle - then it gets crushed or pinched. Sometimes they fall down the back of your cupboard in winter, your dog eats it (which seems to happen a lot), or you leave it in your car and it gets cooked in the sun. Some people like their hats all worn out, wearing the adventures that you have had on your head.
I was shooting a music video in Hawaii with a friend, driving around Waikiki in our little Nash convertible. Suddenly her hat flew off onto the motorway and got run over by several cars. She gingerly scooped it back up, dusted it off and it popped straight back into shape, and we continued the video. Her hat was moist and soft, so it just bounced back into shape.
The best way to prevent all these problems is to care for your hat correctly. If you follow these simple tips, everything will work out much better. Much of the time, all you need is to do a bit of maintenance and Reshape your hat with steam. It's not hard to do, and it is a skill worth learning - much like ironing a shirt, once you have done it a few times it is easy.