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Au Naturel


  • USD

Size Sizing Guide

  • S
  • M
  • L
  • XL
  • XXL
  • Details

    This hat springs from the belief that less is more. Freed from all inorganic material, the Au Naturel is a tremendously handsome hat, undressed and honest. - slightly lowered 9.5 cm tall centre dent crown - natural brim 6 cm in length - Grade 3 weave

    Free Return Shipping

    All orders shipped to a U.S. address qualify for Free Return Shipping.

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  • Hat Sizing Chart

    US Hat Size
    Head Measurement
    S 6 3/4 54cm
    M 7 56cm
    L 7 1/4 58cm
    XL 7 1/2 60cm
    XXL 7 3/4 62cm
  • Free Return Shipping

    All orders shipped to a U.S. address qualify for Free Return Shipping.

The Panama Hat

When the Spanish discovered Ecuador in 1531, their hats were so fine, they could only be made of vampire skin - so they burned them. Those same hats, which have been woven for thousands of years, became what we know today as the Panama hat.

If it is woven by hand in Ecuador, using the straw of a Toquilla palm it is a Panama.

Ecuador’s most famous export, came to be known as the Panama because this is the country from which they shipped their hats around the world. Much to their chagrin, the Ecuadorians are stuck with the name.

Truffaux Philosophy

Truffaux was birthed from extensive South American travels, decades of passionate collecting & dreaming of a world full of beautiful hats. What began as a documentary film on the Amazonian dream culture, reformed into redesigning of the Panama hat...

The Truffaux Promise

  • Easy Shipping

    Fast turnaround, thoughtful packing & easy returns.

  • Perfect Fit

    We are experts at accurate sizing, and will work with you to ensure the right fit.

  • Fine Craftsmanship

    Our weavers and hatmakers are the best in the world, and we only use the finest of grades.

  • Free Return Shipping

    If you do not love your hat, return it for a refund and we will pay the return shipping.

  • Try on at Home

    Can’t decide? Order three hats, keep the ones you love, & return the rest for free.

  • Superb Service

    We love our hats, and will ensure your hat experience is exceptional in every way.